Mercedes-Benz Sets Up Plant, Assemble In Egypt
The market share of Mercedes Benz is set o increase in Egypt following a Memorandum of Understanding (MoU) with the Egyptian Government for local assemblage of passenger cars in the country.
With the assembly in Egypt, Mercedes-Benz Cars will be supporting Egypt as an industrial location, creating more than 1,000 direct and indirect jobs in Egypt with its own import and sales organisation, a central spare parts warehouse and numerous authorised retailers and workshops in Cairo, Gizeh, Alexandria and Hurghada.
With the new car assembly operation, Mercedes-Benz Cars will create new employment and contribute to better training opportunities with the planned training centre.
Mercedes Benz in a release said the country has been under consideration for some time and the agreement will now move the auto plant to its vision.
“Egypt has been an important market of Daimler for passenger cars, buses and commercial vehicles for many years. In the long term, we create various potential for the country and the region through strategic cooperation for mobility topics. Thereby we contribute to stabilizing the economic environment,” says Markus Schäfer, member of the Daimler AG Board of Management for Corporate Research and Mercedes-Benz Cars Development.
The MoU not only describes a local Mercedes-Benz passenger car assembly, but also contains other potential fields of cooperation. The assembly will be set up by a local business partner. At the same time, Mercedes-Benz Cars emphasizes the involvement and know-how of Egyptian suppliers.
“In building up a local car assembly, we will be able to structure our production network even more flexibly and efficiently and respond even better to the needs of our customers,” says Jörg Burzer, Executive Board member Mercedes-Benz Cars, Production and Supply Chain.
In view of the long-term market potential, further investments are also conceivable, for example expansion of the dealer network, a logistical hub in the Suez Canal Special Economic Zone and a training centre. Furthermore, the company has offered to make its specialist expertise with respect to modern mobility concepts, e-mobility and electric vehicles, as well as autonomous driving, available.
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